Wondering how to get those enhanced SERP displays? Rich Snippets are a type of on-page markup that site operators can add to their existing HTML, which in turn allow search engines to better understand what information is contained on each web page. They are the extra bits of text that appear under search results.
So, it is basically a short summary of your page in the search results of Google, Yahoo, Bing. You will get –
- Star ratings
- Addresses and phone numbers
- Article / product information
- Event dates, times, and locations
HOW DOES A RICH SNIPPET HELP?
- It gives search engines only the important & precise information to display in search result snippets.
- Rich Snippets are very interactive (photos, star ratings, price, author, etc.) to let you stand out from competition
- See what difference it makes in CTR (Click Through Rate)
- Helps you rank higher in search results
- Helps Facebook display proper information when users share your links on Facebook
Every website owner aims to deliver content that caters to an audience with certain optimizations to increase their web traffic from Google. For this very reason, most web page owners look to increase their rank on a search engine’s results pages. However, even higher ranked web pages sometimes fail to make a necessary impact with a user.
The schema markup analyzes and organizes your data enabling search engines to understand the type of content and enable such optimizations for specific search engine results. To help you start benefiting from rich snippets in Yahoo, Bing and Google’s search results, I’ve put together the 5 best rich snippets plugins for WordPress.
1. WP Review Pro
Price – WP Review Pro costs $39.
With WP Review Pro, offering from MyThemeShop, by which you can create reviews easily & rank higher in search engines, Create reviews, choose eye catchy Stars, Percentages, Circles or Points for review scores. Supports Retina Display, WPMU & Unlimited Color Schemes.
2. Rich Contact Widget
Price: Free to Use
This is a great plugin for location-specific online business, it will provide your users an easy option to find out the address details in search results, and it shows details on the Google map page.
3. All In One Schema.org Rich Snippets
Price: Free to Use
All in One Schema.org Rich Snippets is great plugin for rich snippets and one my favorite plugin among other thematic plugins. This Plugin his plugin supports the following types of Schemas:
- Software Application
If you just want a simple, lightweight method to add schema markup for a variety of content types, All In One Schema.org Rich Snippets is a good option.
4. Rich Snippets WordPress Plugin by CodeCanyon
Price: $20 Quality checked by Envato
The only deficiency for this plugin in comparison to other plugins is that the schema markup codes generated are specific to posts and can only be used on a post-per-post basis.
Designed by CodeCanyon, the Rich Snippets WordPress Plugin by CodeCanyon has similar features and functionality when compared to WP Rich Snippets. The customer support available for the plugin is prompt and responsive, making it one of the best rich snippets plugins for WordPress.
5. WP Product Review
Price: WP Product Review costs $75 for a single-site license. If you want the Amazon import feature, you’ll need the $299 package, though. And you always have the limited free version.
WP Product Review is a review plugin from ThemeIsle that, like WP Review, comes in both free and premium versions. While its pro version is a little more expensive, it also offers a few powerful features that WP Review doesn’t have.
Key Features –
Control the position of your reviews with shortcodes- Position the review box anywhere in the post with the help of shortcodes. Add as many reviews as you want on the same page.
Import Amazon product info – Save time by automatically getting the product name, image, affiliate link and price transferred from Amazon.com
Add comparison tables – In addition to reviews, you can automatically generate comparison tables from the existing reviews.
Customize the review table -Customize the colors, width, and the border of the review table to make it match your website’s design. The rating icons can also be changed from hearts to stars, to over 10 different icons